Singapore: Rob Weiks is the newest addition to Rain Bird’s Southeast Asia golf team.

In his new role as Area Manager, Weiks will be responsible for Rain Bird’s strategic sales planning, business development and golf market share growth in Indonesia, Malaysia, the Philippines, Singapore, Guam and Brunei.

He will also establish and manage relationships with distributors, golf course owners, greens committees, superintendents and other golf market influencers while promoting Rain Bird solutions for both new golf course projects and renovations.

“We are extremely pleased to add Rob to our team,” said Mark Donohue, Regional Manager for Southeast Asia at Rain Bird, an Executive Member of the Asian Golf Industry Federation.

“He has a strong background in irrigation operating systems combined with valuable product and field knowledge that will help us continue to build Rain Bird’s brand presence in this part of the world,” added Donohue.

A native of Brisbane, Australia, Weiks has more than three decades of experience in the horticulture industry, including extensive knowledge of nursery, landscape and turfgrass maintenance.

He has travelled throughout Southeast Asia, building and maintaining courses in Dubai, China, Azerbaijan and Vietnam. He and his family are currently residing in Vietnam and will soon be relocating to Singapore.

Donohue said: “Rob’s impressive experience working with designers, contractors, installers, specifiers and consultants will reinforce our products as the best choices for top-performing golf course irrigation systems.

“His familiarity with Southeast Asia makes him an ideal fit for this position, and we look forward to additional success in this important market.”