Cary, North Carolina, United States: Envu, a global environmental science company delivering innovations that protect and enhance environments around the world, has entered an exclusive partnership with Greencell, a pioneer in microbial bio-technology, to introduce Fiata Boost, a patent-pending microbial bio-stimulant for golf, sports turf and ornamentals.

Fiata Boost combines carefully selected microbial actives with specific co-formulants to help turf and ornamentals better withstand drought, heat and intensive use while supporting stronger growth and recovery.

Bio-stimulants derived from naturally occurring micro-organisms support plant performance by enhancing physiological processes rather than targeting pests or diseases directly.

As part of its 360-degree innovation strategy, Envu continues to expand its portfolio of biological and bio-based technologies that complement conventional turf and ornamental management programmes – responding to evolving regulatory expectations and the growing need for sustainable inputs as climate variability increases.

Bernard Jacqmin, Chief Innovation and Regulatory Officer at Envu, said: “Envu continuously strives to deliver innovations for greenkeepers and growers that offer high performance with low environmental impact, and Fiata Boost is a great example of this.

“Together with Greencell, we’ve developed an exclusive low-impact microbial bio-stimulant designed to support stronger, more resilient turf and ornamental plants under drought, heat and intensive use.”

Envu identified Greencell as a strategic partner with deep expertise in isolating, optimising and producing and selling microbial strains at scale, supported by more than 25 years of experience across the food, agriculture, environmental, nutraceutical and cosmetics industries.

“Microbial bio-stimulants can help strengthen plant resilience and reduce pressure on conventional inputs – an outcome that matters more than ever as climate variability increases,” said Jean-Yves Berthon, CEO of Greencell. “With Fiata Boost, we are bringing scientific rigour and field reality into one efficient and resilient solution.”

Fiata Boost has been extensively evaluated under real-world conditions. The formulation – built around a differentiated combination of bacterial and fungal strains – was validated through more than 40 field trials conducted over four years across the United States and four European countries, demonstrating statistically significant improvements compared to untreated controls.

Sophie Beillon, Turf and Ornamentals Product Manager, EMEA, Envu, said: “Unlike many biological solutions introduced with limited field validation, Fiata Boost has been widely evaluated under real-world conditions across multiple geographies and environments. The combination of microbial expertise from Greencell, field validation, and customer-focused development from Envu makes this partnership especially promising for the future of turf and ornamentals management.”

Fiata Boost is already registered in the United Kingdom, Sweden and Germany. Envu expects to achieve registration across the European Union within the coming months.

*Envu is a member of the Asian Golf Industry Federation.