Frisco, Texas, United States: Complimentary event registration is now open at PGA BuyingSummit.com for PGA of America Golf Professionals and golf buyers attending the 2024 PGA Buying Summit.

The event is being staged at the Omni PGA Frisco Resort (Texas), Home of the PGA of America, from July 29-31.

More than 150 curated golf brands will showcase Spring 2025 apparel collections, accessories and golf products to influential buyers and PGA of America Golf Professionals during three packed event days, which feature open ballroom exhibits, ONE2ONE buying appointments, extensive educational programming, and night-time golf experiential and networking events across the spectacular PGA Frisco campus.

Attendance at the 2024 PGA Buying Summit is exclusive to PGA of America Golf Professionals and golf industry personnel. There is no event registration fee for qualified golf industry professionals through July 20. 

Beginning July 21, PGA of America, LPGA and International PGA Professionals can continue to register at no charge, while other industry personnel will incur a US$50 event registration processing fee through the conclusion of the Summit on July 31.

Education enrolment for access to all PGA of America and Retail Buyer education sessions, nearly 20 in total, is US$100 for PGA of America Golf Professionals and US$150 for golf buyers and industry professionals. Registration, education enrolment and hotel reservations can be made at PGABuyingSummit.com.

The Summit begins on July 29, with curated ONE2ONE Buying Appointments and new Buyer Retail education sessions at the Omni PGA Frisco Resort, and PGA of America education sessions at the state-of-the-art PGA Professional Development Centre in the Home of the PGA of America. PGA of America PDR credits can be earned through participation in education sessions and the event.

Ballroom exhibits showcasing more than 150 top and emerging golf brands will be open on July 30-31, at the Omni PGA Frisco Resort. Complimentary golf equipment and technology education sessions also will take place on the afternoon of July 30 in the newly opened PGA of America Coaching Centre Powered by T-Mobile. 

Nightly networking and experiential golf events will offer PGA of America Golf Professionals, buyers and exhibitors a chance to unwind and stay connected, beginning with the Industry Welcome Reception and Live Fashion Show at the resort’s Panther Creek Pavilion on July 29.

Following the reception, exhibitor-attendee networking continues with after-hours golf at the Monument Realty PGA District, including The Swing – a floodlit 10-hole short course, The Dance Floor – a lighted two-acre putting course, and at The Lounge by Topgolf and The Ice House.

The event’s new Summer Jam, a night-time golf festival experience featuring live music, will take place across experiential golf, dining and retail destinations of the Monument Realty PGA District on July 30.

*The PGA of America is an Executive Member of the Asian Golf Industry Federation.