ASIAN GOLF INDUSTRY FEDERATION

PGA of America Breaks New Ground

PGA branded Learning and Performance Center at Royal Golf Dar Es Salam in Morocco
The PGA of America-branded Learning and Performance Centre at Royal Golf Dar Es Salam in Morocco.

Rabat, Morocco: The PGA of America has formed a strategic alliance with the Royal Moroccan Golf Federation (RMGF), a nationally recognised golf authority chaired by His Royal Highness Prince Moulay Rachid.

Royal Golf Dar Es Salam, a 45-hole championship venue in the city of Rabat, will act as the focal point for a PGA-branded Learning and Performance Centre.

The agreement marks the first PGA of America facility partnership in North Africa, as the Association continues to support the growth of golf outside of the United States. 

To drive sustainable growth-of-the-game efforts in Morocco, the golf facilities will offer player development, youth programming and professional education spearheaded by PGA Professionals, as well as utilise marketing opportunities to attract golf tourism. 

“We are excited to partner with the Royal Moroccan Golf Federation,” said Jim Richerson, President of the PGA of America, an Executive Member of the Asian Golf Industry Federation.

“Their enthusiasm to partner with the PGA of America, not only to enhance golf tourism in Morocco, but support our mission of growing the game and positioning PGA Professionals in roles of influence, provides a fantastic opportunity for the PGA to positively affect golf in the region,” added Richerson.

Mustapha Zine, Executive Vice-President of the RMGF, said: “We are very pleased with this strategic partnership. The PGA of America is the world reference in terms of golf training, and our agreement is in perfect line with the vision instilled by our President His Royal Highness Prince Moulay Rachid, regarding the development of golf in the Kingdom of Morocco.

“This partnership is an important step towards the accomplishment of one of the main missions of the RMGF: create champions while building a training structure under the sign of excellence. A first at the regional level.” 

Share with your Friends

View More Articles

SGA’s Drive for Inclusivity

SGA’s Drive for Inclusivity

Posted on December 4, 2024
Singapore: Persons with disabilities in Singapore will have more opportunities to participate in golf following the sign...

About AGIF

The Asian Golf Industry Federation (AGIF) is a non-profit organization dedicated to supporting all facets of the golf industry across Asia. Our members and partners involved in to advance sustainable practices and drive the industry’s growth. Join us in taking the next step towards a sustainable industry.

Contact

Asian Golf Industry Federation
18 Howard Road, #08-07 Novelty Bizcentre,
Singapore 369585
Chief Communications Officer
communications@agif.asia
Membership & Administration Manager
membership@agif.asia

Connect With AGIF

Copyright © 2023 Asian Golf Industry Federation.