ASIAN GOLF INDUSTRY FEDERATION

LIV Golf’s US$100 Million CSR Commitment

London, England and West Palm Beach, United States: LIV Golf has announced the introduction of LIV to Give, the organisation’s new global Corporate Social Responsibility (CSR) platform designed to support social and environmental efforts globally and in each of the series’ host communities.

LIV Golf has pledged US$100 million to support a broad range of initiatives targeting education, environmental sustainability, golf development programmes, and the well-being of communities in the short and long term.

LIV to Give is embedded in the organisation’s commitment to grow the game across the world and serve as a catalyst to inspire positive global change. As part of this effort, LIV Golf will work closely with the public and private sectors, host cities, as well as international and local organisations to assist in directing contributions to organisations in need for the greatest local impact.

“We have a vision to make golf a greater force for good around the world,” said Greg Norman, CEO and Commissioner of LIV Golf. “Our charitable efforts via LIV to Give will expand the social and environmental impact of our sport around the world and contribute to leaving a legacy in our host cities.”

LIV to Give will implement a framework that commits LIV Golf, team franchises, and its players to support its mission and set key performance indicators that monitor progress and impact. Additional details on the global platform will follow in due course. CSR initiatives for the first host city, London, will be announced next week.

LIV Golf is owned and operated by LIV Golf Investments whose vision and mission are centred around making holistic and sustainable investments to enhance the global golf eco-system and unlock the sport’s untapped worldwide potential.

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