Alexandria, Virginia, United States: Club Benchmarking has made a multi-year commitment to join the Club Management Association of America (CMAA) Partnership Network.

As a CMAA Education Partner, Club Benchmarking will work with CMAA to provide content at the Club Leadership Summits and at Business Management Institute (BMI) Strategic Leadership.

Further, CMAA and Club Benchmarking will collaboratively develop a webinar series focused on trends using club industry data from their Strategic Monthly Dashboard.

“We are very pleased to formalise our partnership with CMAA and we look forward to providing fact-based education and insight that will benefit CMAA members and the clubs they serve,” said Club Benchmarking CEO Jim Butler.

“Becoming a CMAA Education Partner is a natural extension of our long-standing commitment to promoting and supporting data-driven leadership in the club industry,” added Butler.

Club Benchmarking delivers fact-based, actionable insight club leaders need to make informed decisions and provides tools and services built specifically for private clubs.

Serving the full spectrum of club industry stakeholders, Club Benchmarking assists leadership teams in assessing the financial and operational health of their clubs.

“CMAA is eager to be embarking on this new partnership with Club Benchmarking,” said Jeff Morgan, CMAA’s President and CEO.

He added: “The expansion of resources and educational offerings to serve the club management professional and support a more well-rounded management team is central to our new strategic plan. We are excited to develop valuable education alongside Club Benchmarking to best serve our members for years to come.”