Las Vegas, United States: The 2019 PGA Fashion & Demo Experience welcomed thousands of PGA Professionals, industry leaders and lifestyle specialty retailers from 46 US states and 14 countries for two days and nights packed with merchandise sourcing, buying, product testing, education, professional networking and special events.
The annual industry gathering, coinciding with Las Vegas Fashion Week and multiple fashion trade shows, featured nearly 200 participating brands and companies, a new Technology Forum and comprehensive Education Conference at the Venetian Hotel.
Evening events put a spotlight on fashion, product testing and networking when the Fashion Show and Networking Party moved to the venue of TAO Nightclub on Tuesday (August 13) and the PGA Demo Experience and Closing Reception moved to Wednesday (August 14) at the popular flagship property of Topgolf Las Vegas.
“Each day and night of the 2019 PGA Fashion & Demo Experience was full of business-building opportunities on the Show floor and during exciting new special events in the evenings,” said PGA Worldwide Golf Exhibitions Event Vice President Marc Simon. “Our participating companies enjoyed steady traffic and PGA Professionals and buyers found a great mix of new merchandise to drive grassroots retail.
“Valuable insights were gained in education programmes and, importantly, industry professionals across all sectors enjoyed connecting with peers at events like the Fashion Show at TAO Nightclub and the Demo Experience at Topgolf.”
Participating companies included up-and-coming designers, entrepreneurs entering the market, veteran golf manufacturers, established apparel brands and market leaders.
More than 100 top apparel brands took advantage of the upscale PGA Fashion & Demo Experience setting and simultaneous timing of Las Vegas Fashion Week. Meanwhile, top equipment and technology companies showcased their newest innovations.
The PGA Fashion & Demo Experience will return to the Venetian, TAO Nightclub and Topgolf Las Vegas on August 11-12, 2020.