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AGIF Webinars

Sponsored By
Golf Saudi

Interview with Ed Edwards, Golf Saudi’s COO

Topic: Golf Saudi: Developing a Golf Economy
In this latest episode of the AGIF Projects Series, recorded in November,2021, Spencer Robinson speaks to Ed Edwards, the COO of Golf Saudi, about a project of a different scale to the ones discussed in our previous episodes. Ed takes us through how golf started in Saudi Arabia in the 1960’s and brings us up to the present where an entire golf economy is being developed from nothing. In a fascinating interview we learn how Saudi Arabia plans to become a sustained power in world golf by focusing on environmental, social and commercial principles.
Date: 03/02/2022

Interview:
Ed Edwards,
Golf Saudi’s COO

Nara Binh Tien Golf & Beach Resort in Vietnam

Topic: Nara Binh Tien Golf & Beach Resort in Vietnam
Part of Asian Golf Industry Federation’s Projects webinar series, in this video we speak to David Dale from Golfplan and Martin Moore from Flagstick GCCM who were the golf course architect and construction companies responsible for the Trungnam Group developed course at Nara Binh Tien Golf & Beach Resort in Central Vietnam. With early views making comparisons to Donald Ross’ classic Florida layout, Seminole Golf Club, David and Martin talk us through the influences behind the design, which is situated in a breathtaking coastal location, approximately 1.5hrs south of popular Vietnamese holiday destination Nha Trang.
Date: 20/12/2021

Interview:
David Dale
Golfplan Dale & Ramsey Golf Course Architects

Martin Moore
Flagstick GCCM

Cho Minn Thant, Commissioner & CEO, Asian Tour

Topic: Cho Minn Thant, Commissioner & CEO, Asian Tour
AGIF’s Spencer Robinson interviews current Commissioner and CEO of the Asian Tour, Mr. Cho Minn Thant and discusses the latest exciting news regarding Greg Norman’s LIV Golf Investments USD $200 million, 10 year commitment to the Asian Tour.
Date: 11/11/2021

Interview:
Mr. Cho Minn Thant
Commissioner and CEO of the Asian Tour

Interview with Robert Maxfield – CEO, PGA of GB and Ireland

Topic: Interview with Robert Maxfield - CEO, PGA of GB and Ireland
The Chief Communication Officer of The AGIF, Spencer Robinson conducts an insightful interview involving a general overview of the PGA’s history and activities and the growing number of PGA members working outside the UK and especially the growth in the number in Asia and the ever-increasing opportunities in this part of the world.
Date: 29/06/2021

Interview:
Robert Maxfield
CEO, PGA of GB and Ireland

AGIF Women in Sports Initiative

Topic: AGIF Women in Sports Initiative
As the first in the series of AGIF Women in Sports Initiative, AGIF Board Member Karen Proctor conducts an insightful interview with Suzy Whaley. The first woman ever elected to serve as an Officer of the PGA of America, mother-of-two Whaley has recently completed her historic two-year term as the PGA of America’s first female President.
Date: 28/05/2021

Interview:
Suzy Whaley
Past President The PGA of America

Magical Masters Memories of Golf’s Greatest Player-Caddie Team

Topic: Magical Masters Memories of Golf’s Greatest Player-Caddie Team
Sir Nick Faldo and Fanny Sunesson sit down with the AGIF’s Spencer Robinson to reflect on their working relationship and friendship.
Date: 05/04/2021

Interview:
Sir Nick Faldo and Fanny Sunesson

Recorded Interview with Sir Nick Faldo on his Faldo Design philosophy. Live Q&A with Mark Adams and Adam Calver

Topic: Recorded Interview with Sir Nick Faldo on his Faldo Design philosophy. Live Q&A with Mark Adams and Adam Calver
Sir Nick Faldo joins the AGIF’s Spencer Robinson for a recorded interview on his Design philosophy. Following the taped interview, there will be a live Q&A with Mark Adams of Faldo Design and Adam Calver of Faldo Designed Laguna Langco in Danang Vietnam who will be able to answer questions on Faldo Design activities in Asia.
Date: 22/04/2022

Presenter:
Sir Nick Faldo
Live Q&A with Mark Adams and Adam Calver

Improvement of Zoysiagrass and Bermudagrass for use on Golf Courses

Topic: Improvement of Zoysiagrass and Bermudagrass for use on Golf Courses
Dr. Kevin E. Kenworthy, University of Florida, Agronomy Department will share information regarding the improvement of zoysiagrass and bermudagrass for use on golf courses. Data will be presented regarding recent releases and on advanced experimental lines.
Date: 29/04/2020

Presenter:
Dr. Kevin E. Kenworthy
Professor of Turfgrass Breeding and Genetics at the University of Florida, Institute of Food and Agricultural Sciences

Sponsored By
Sponsored By
Simplot

Shade and the Effects of Low Light on Turfgrass

Topic: Shade and the Effects of Low Light on Turfgrass
Dr John Sorochan - Distinguished Professor of Turfgrass Science and Management in the Plant Sciences Department, University of Tennessee (UT) as well as Director for the UT Center for Athletic Field Safety presents on Shade and the Effect of Low Light on Turfgrass . This presentation has applications to both golf and sports turf managers.
Date: 15/04/2021

Presenter:
Dr. John Sorochan
Distinguished Professor of Turfgrass Science and Management in the Plant Sciences Department at the University of Tennessee

All Things Equipment Management

Topic: All Things Equipment Management
Stephen Tucker, Director of Golf Course and Landscape Operations at Four Seasons Hotels and Resorts takes a 1000 ft view of the profession, leadership and how to take it to the next level in the vital area of Equipment Management at your golf and resort facility.
Date: 25/03/2021

Presenter:
Stephen Tucker
Director of Golf Course and Landscape Operations @Four Seasons Hotels and Resorts

Sponsored By
Sponsored By

Operating your Golf Shop – Is it right for your golf club?

Topic: Operating your Golf Shop – Is it right for your golf club?
Mark will be sharing his insight into the factors that led to Laguna National making the decision to operate and manage their own golf shop – a decision that many clubs grapple with.
Date: 11/03/2023

Presenter:
Mark Bates
Director of Golf Operations
Laguna National Golf & Country Club

Soil/Tissue Testing and Fertiliser Planning

Topic: Soil/Tissue Testing and Fertiliser Planning
Alex Glasgow, Technical Director, Agronomy, New Zealand Sports Turf Institute reviewsSoil/Tissue Testing and Fertiliser Planning.
Date: 04/03/2021

Presenter:
Alex Glasgow
Technical Director – Agronomy
New Zealand Sports Turf Institute

Sponsored By
Sponsored By

The R&A – Sustainable Golf

Topic: The R&A – Sustainable Golf
Chris Gray - Head of Sustainability & Agronomy – Asia Pacific The R&A highlights The R&A’s sustainability initiatives, and discuss the principles for sustainable course development and management.
Date: 25/02/2021

Presenter:
Chris Gray
Head of Sustainability & Agronomy Asia Pacific, The R & A

Effective Governance in Golf

Topic: Effective Governance in Golf
Governance is crucial to the efficient and proper management of all golf clubs is the process by which decisions are made. In both commercially-owned and members-owned golf facilities, it is important that the business has a clear and transparent decision-making process, with those who make the decisions accountable to the stakeholders.In this webinar, Jerry Kilby CCM will examine what is best practice in golf facility governance and offer some useful take-aways for club managers to put into practice at their clubs.
Date: 26/11/2020

Presenter:
Jerry Kilby, CCM
Former Marketing Manager of The PGA of GB and Ireland and
Chief Executive Officer of the Club Managers Association of Europe (CMAE)

Sponsored By

Turfgrass Weed Management

Topic: Turfgrass Weed Management
Presented by Fred Yelverton, PHD - Professor & Extension Specialist, Department of Crop Science Co-Director, Center for Turfgrass Environmental Research and Education North Carolina State University.
Date: 05/11/2020

Presenter:
Fred Yelverton PHD,
Extension Specialist -Turfgrass/Forage Crop Weed Mgt
North Carolina State University

Sentosa GC’s Journey Joining UN Sports for Climate Action Initiative

Topic: Sentosa GC’s Journey Joining UN Sports for Climate Action Initiative
With Sentosa Golf Club recently becoming the first golf club in the world to join the United Nations’ Sports for Climate Action Initiative, this webinar will highlight Sentosa GC's journey to achieving this milestone. It will also review this initiative and outline to attendees for their potential action and aspirations. This panel discussion will with Andy Johnston, General Manager and Director of Agronomy Sentosa Golf Club and AGIF Board Member, Jonathan Smith, Executive Director, GEO Foundation and Antony Scanlon, Executive Director of the International Golf Foundation. The GEO and IGF are very involved in the UN Sports for Climate Action Initiative.
Date: 29/10/2020

Presenter:
Andy Johnston,
General Manager and Director of Agronomy Sentosa Golf Club and AGIF Board Member,

Jonathan Smith, 
Executive Director, GEO Foundation

Antony Scanlon,
Executive Director of the International Golf Foundation

Sponsored By

The A, B, C’s of putting green maintenance

Topic: The A, B, C’s of putting green maintenance
Presented by Thomas A. Nikolai, Ph.D, renowned as "The Dr. of Green Speed", The A, B, C’s of putting green maintenance intertwines agronomics, budgeting, and customer satisfaction. Customer satisfaction is the base of putting green maintenance and this school covers a proven method to find any golf courses ideal green speed that maximizes customer satisfaction, turfgrass health, and economic saving. This session will also define the law of diminishing returns and how utilizing the law of diminishing returns on cultural and mechanical practices result in sound agronomic practices and economic savings while leading to customer satisfaction. Cultural and mechanical practices covered include irrigation, mowing, brushing, and rolling.
Date: 22/10/2020

Presenter:
Thomas A. Nikolai
Ph.D, The Dr. of Green Speed

Nickels and Dimes

Topic: Nickels and Dimes
Presented by Eric Rule CCM - General Manager - Hazeltine National Golf Club Suitable for all Club Management professionals interested in improving the fiscal performance in their facility.
Date: 15/10/2020

Presenter:
Eric Rule
CCM General Manager – Hazeltine National Golf Club

Sponsored By

Attaining the suitable green speed for your facility, your members and guests

Topic: Attaining the suitable green speed for your facility, your members and guests
Jack Cheong - Superintendent, Royal Selangor Golf and Country Club, Kuala Lumpur, Malaysia presents and takes questions on the vital topic of attaining and maintaining a suitable green speed for your facility, members and guests
Date: 08/10/2020

Presenter:
Jack Cheong
Superintendetn, Royal Selangor Golf and Country Club,
Kuala Lumpur, Malaysia

Thatch/Biomass Management Techniques for Greens

Topic: Thatch/Biomass Management Techniques for Greens
Roger Goettsch - CGCS, Director of Golf Course Operations, Coto de Caza Golf & Racquet Club, California presents and answers questions on Thatch/Biomass Management Techniques for Greens.
Date: 01/10/2020

Presenter:
Roger Goettsch
CGCS, Director of Golf Course Operations,
Coto de Caza Golf & Racquet Club,
California, USA

Sponsored By
Sponsored By

What Gets Measured Gets Done

Topic: What Gets Measured Gets Done
Michael Braidwood CCM, General Manager of Education City Golf Club, Qatar shares his experience and expertise on this vital topic on time management and reporting.
Date: 24/10/2020

Presenter:
Michael Braidwood
General Manager,
Education City Golf Club, Qatar

Food Service Health & Safety Protocols during the Covid-19 Pandemic

Topic: Food Service Health & Safety Protocols during the Covid-19 Pandemic
Dr Larry Ross, Professor Emeritus, Florida Southern College joins AGIF CEO Eric Lynge and Club Management Professionals from across Asia to present and discuss Food Service Health & Safety Protocols during the Covid-19 Pandemic
Date: 10/09/2020

Presenter:
Dr. Larry Ross
(Professor Emeritus, Florida Southern College)

Sponsored By
Sponsored By

AGIF Sustainability Series Webinar – Organic Matter Management on the Putting Green

Topic: Organic Matter Management on the Putting Green
Dr Roch Gaussoin PHD, renowned Professor & Extension Co-ordinator, Department of Agronomy and Horticulture, University of Nebraska-Lincoln shares his research on this vital topic for anyone working on a golf course/facility.
Date: 17/09/2020

Presenter:
Roch Gaussoin,
PhD (Professor & Extension Co-ordinator,
Department of Agronomy and Horticulture,
University of Nebraska-Lincoln)

Why New Technology is Now Essential in Golf Course Management

Topic:
This is a second in a series on "Why New Technology is Now Essential in Golf Course Management". This session will discuss the importance of Club Tournament play in the economy of a club and study how Software is impacting Club Tournament Play in the COVID 19 and post COVID 19 Period. Joining us will be Craig Higgs, Managing Director, and Peter Shaw, Director of Sales, Golf Genius Software and Steven Thielke, CEO, Leisure, TPC KL and Paul Booth, General Manager, Al Hamra Golf Club.
Date: 20/06/2020
  • Steven Thielke
    (CEO, Leisure @TPC KL)
  • Paul Booth
    (General Manager @Al Hamra Golf Club)
  • Craig Higgs
    (Managing Director @Golf Genius Software)

Why New Technology is Now Essential in Golf Course Management

Topic: Why New Technology is Now Essential in Golf Course Management
A forward discussion on the impact of the COVID-19 pandemic, the recovery of business within the golf industry in Asia and how to leverage the forced learnings of this unprecedented crisis to meet the needs of the community.
Date: 26/05/2020

BIGGA offers Special Webinar Education for AGIF Members

Topic: BIGGA offers Special Webinar Education for AGIF Members
The British and International Golf Greenkeeping Association (BIGGA) is offering AGIF Members special access to their live and recorded Member webinars through July. Special Presentation on topics like “Roots – The holy grail…. How to get them and keep them!”, “Turf management – Thinking outside the box” and “R&A 2030 – Bringing an initiative to life” are available to AGIF members. AGIF members who wish to access these wonderful educational tools please contact Marcus at membership@agif.asia
Date:

The 2nd – Industry Talk: Golf Tourism Update in COVID-19 Crisis

Topic: Golf Tourism Update in COVID-19 Crisis
Watch LIVE the second Industry Talk sharing about the Golf Tourism Update in COVID-19 Crisis from experienced golf speaker.
Date: 20/05/2020
  • Mark Siegel
    (Managing Director GolfAsian)
  • Adam Calver
    (Director of Golf, Laguna Lang Co, Vietnam)
  • James Shippey
    (Managing Director at Absolute Golf Services)

Industry Talk Show: Jebsen & Jessen Technology Turf & Irrigation division

Topic: LIVE! Golf industry update in Asia hosted by Henrik Friis from Jebsen & Jessen Technology
LIVE! Golf industry update in Asia hosted by Henrik Friis from Jebsen & Jessen Technology, Turf & Irrigation division on our BRAND NEW LIVE SHOW called Industry Talk. Listen to views, ideas, and initiatives through interviews with golf industry experts from the Asian Golf Industry Federation or AGIF.
Date:

Richard Walne
Managing Director APAC,
The Toro Company and President, AGIF

David Townend
Managing Director,
Azalea Hospitality and Vice-President, AGIF

Eric Lynge
Chief Executive Office, AGIF

Join as on April 27th, 2020 at
Facebook: Turftechjjsea
YouTube: Jebsen & Jessen Technology Thailand

SN Farhana Hamzah

GCSAM / Els Club Desaru Coast
President of Golf Course Superintendents’ Association of Malaysia (GCSAM)/ Golf Superintendent at The Els Club Desaru Coast
Malaysia




Owen Hester

Owen Hester

Green Dynasty
Managing Director
Singapore
Topic : Renovation Projects - Key Considerations
Owen Hester is the President of Green Dynasty Pte Ltd, a Singapore-based golf course development and consulting firm active across Southeast Asia and China. With over a decade of industry experience, he has led award-winning projects like Sentosa’s New Tanjong and Stone Forest Golf Club.

Prior to founding Green Dynasty in 2010, he was VP at Flagstick GCCM. A Homesglen graduate, Owen also serves on the board of the Asian Golf Industry Federation, promoting sustainable growth in the sport.

Chris Gray

The R&A
Head of Sustainable Golf &
Agronomy Asia-Pacific
Singapore
Topic : Welcome by AGIF President - Update on AGIF plans
Chris Gray leads The R&A’s Sustainable Agronomy Service across the Asia-Pacific region, providing expert guidance to golf courses on environmentally responsible turf management and course development.

With deep experience preparing venues for major championships like The Open and the AIG Women’s Open, he helps clubs implement best practices in irrigation, turf selection, and resource efficiency. His work supports long-term sustainability and resilience in golf course operations amid climate and regulatory challenges.

Mark Ray

APAC at C&D Trojan Battery Company
Regional Sales Manager
Queensland, Australia


Topic : The Latest in Global Battery Technology
Over 25 years of experience in B2B sales, operations, and technical support across APAC & Oceania. For the past 18 years, has managed key sales initiatives for motive and industrial batteries, including Trojan, Lithium-Ion, and VRLA, overseeing distributor networks, OE accounts, and technical training.

Pascal Orczech

Golfasian
Director of Business Development
Bangkok

Topic : International Best Practices in Golf Tourism
Pascal Orczech is a seasoned business development leader with nearly 20 years in the travel and tourism industry, specializing in automation and digital transformation. As Director of Business Development at Golfasian, he drives scalable growth through AI-powered lead generation, CRM automation, and workflow optimization.

His expertise in e-commerce and data-driven marketing has helped expand Golfasian’s global footprint. Passionate about innovation, Pascal is at the forefront of intelligent business solutions in tourism.

Chuah Choo Chaing

C3PR Services
Golf Business Owner
Kuala Lumpur , Malaysia

Topic : Public Relations - Tell your story for Profit
Leads Marketing and Communications for the PGA TOUR in APAC, managing media strategy, partnerships, and PR for tournaments in China, Korea, Japan, and supporting international events. Focuses on growing fan engagement and raising exposure for the TOUR and elite golfers, including top Asian players.

Evan Du Plessis

Sports Turf Solutions
Head of Agronomy,
Ho Chi Minh City, Vietnam
Topic : Innovation in Grasses
Evan Du Plessis is a passionate and adaptable Turf Professional with a deep commitment to excellence and responsibility. Known for his exceptional communication skills, Evan has consistently fostered positive working relationships across all levels—from staff and management to corporate guests and club members.

With a forward-thinking mindset, Evan stays at the forefront of industry advancements, continuously integrating the latest technologies and environmental developments into his work. His dedication to innovation and collaboration makes him a respected voice in the turf management community.

Rob Weiks

Rain Bird Corporation
Southeast Asia Area Manager – Golf
Singapore
Topic : Smart Irrigation with new Technology
Southeast Asia Area Manager at Rain Bird International with 33 years of hands-on experience in golf course and turf management, horticulture, and landscape design.

Recognized for international sales and leadership awards, with expertise spanning golf course construction, agronomy, irrigation management, tournament operations, and sustainable maintenance practices across diverse turf types and challenging environments.

Joshua Ho

Singapore Golf Association
Chief Executive Officer
Singapore
Topic : Success Stories : From The Region
Joshua Ho is General Manager of the Singapore Golf Association, providing strategic direction and overseeing operations since 2021. He joined SGA in 2019 as High-Performance Manager after earning a Bachelor of Business Management from Singapore Management University.

Jessie Lu

Club Car (Shanghai) Co.,Ltd
Product Management & Marketing Manager, Asia
Shanghai, China
Topic : New Technology and Sustainability
With over 15 years of commercial leadership in dynamic B2B sectors, Jessie is responsible for Asia Product and Marketing in Club Car. Combining deep market expertise with a multinational educational background from both Asia and Europe, Jessie provides valuable strategic direction on the evolution of the golf industry.

Catalina Tapia

Golf Caddies
Co-Founder, CEO & Creative Director
Pattaya , Thailand
Topic : How Thailand uses data analysis to boost sales and quality
Catalina Tapia is CEO of Golf Caddies, based in Pattaya , Thailand. She brings experience from Kata Collective, Ashurst, Havoc Creative, and AECOM, and holds an Associate Diploma in Graphic Design and Photography from the University of Western Sydney.

James Cronk

Cronk Group Inc.
President / Co-Founder Golf Industry Guru
Canada
Topic : Best Practicies from North America / New Tools for Training and Education
James Cronk is a golf industry leader with over 30 years of experience as a golf professional, club manager, and speaker at major global events. Through CRONK GROUP and GOLF INDUSTRY GURU, he helps clubs improve service, operations, and profitability, working with private clubs, public courses, athletic clubs, and resorts worldwide.

Nick Brown

Campey Turf Care Systems
Export Sales Manager
England, United Kingdom
Topic : Essential Machinery for SE Asia
Tang is Executive Director of Club Operations and Township Management at Gamuda Land, overseeing Kuala Lumpur’s Kota Permai and Johor’s Horizon Hills Golf & Country Clubs. He is also enrolled in the AGIF-administered CCM programme, recognized globally as the gold standard in club management certification.

Tang Meng Loon

Malaysian Association of Golf & Recreational Club Owners Bhd (MAGRO)
Chairman / Executive Director
Gamuda Land, Malaysia
Topic : Career Planning - What are your options ?
Tang is Executive Director of Club Operations and Township Management at Gamuda Land, overseeing Kuala Lumpur’s Kota Permai and Johor’s Horizon Hills Golf & Country Clubs. He is also enrolled in the AGIF-administered CCM programme, recognized globally as the gold standard in club management certification.

Thad Bell

Ernie Els Design
Regional Director
Vietnam
Topic : Construction principles for Long Term Efficiency
Thad Bell is a member of the American Society of Golf Course Architects (ASGCA) with over 28 years of international experience in golf course design. His portfolio spans a wide range of projects, from par 3 layouts to award-winning resort courses, across Mauritius, South Africa, the Middle East, and Southeast Asia.

Thad has played a key role in numerous new-build and renovation projects through his long-standing collaboration with Ernie Els Design. Known for his hands-on approach, he ensures that each project is thoughtfully developed on paper and meticulously executed in the field, recognizing that successful implementation is critical to a course’s long-term success.

Thad currently serves as the Regional Director for Ernie Els Design’s Asia-Pacific office, where he is leading the firm’s expansion into the Asian market. His expertise and commitment to quality continue to shape memorable golfing experiences across diverse landscapes and cultures.

Samuel Choong

Laguna Phuket
General Manager
Tropicana Golf & Country Resort
Selangor, Malaysia
Topic : Solar Panels - can this work at your club ?
Samuel Choong is General Manager at Tropicana, Malaysia, with over 25 years of experience in commercial operations, marketing, and business development. They have held senior roles at Diageo, Pan Malaysian Sweeps, and Maxxium Fine Wines & Spirits, driving strategic growth, market expansion, and key account management across diverse sectors.

Paul Wilson

Laguna Phuket
Managing Director
Phuket , Thailand
Topic : Value of Golf - Creating the ultimate golf destination in Thailand
Mr. Wilson is Senior Assistant Vice President at Laguna Phuket, overseeing operations, destination events, and the Laguna Golf Group’s three courses. A PGA Fellow Professional, he joined Laguna in 2013 and has led award-winning renovations and golf management projects across Asia.

Mark Matehaere

EnvoyGolf
Founding Director
Sydney , Australia
Topic : Attracting & Retaining Leaders in the Golf Industry:
A Practical Guide to Success From Australia
Mark Matehaere is the founder of EnvoyGolf and a founding director of Ellington Savage. With over 35 years’ experience in executive search, he has advised leading organisations across sectors and guided golf clubs throughout Australasia and beyond. He shares practical insights on what he has observed to work in attracting and retaining high-impact leaders.

Dr. Yasmin Rasyid

Sime Darby Property
Sustainability Scientist / General Manager
Kuala Lumpur, Malaysia
Topic : Maintaining Sustainability Practices at KLGCC
Yasmin is a sustainability scientist with over 26 years’ experience in environmental management and community development. Founder of EcoKnights and now with Sime Darby Property, she drives sustainable township development, decarbonization, and high-impact community initiatives.

Her expertise in sustainability, leadership, and community development, drives impactful decarbonization and social initiatives at Sime Darby Property. She’s also a mentor, creative soul, and passionate volunteer who finds peace in nature.

Chris Geraghty

59 Club Asia
General Manager
Phuket, Thailand
Topic : How Europe Measures the Member/ Visitor Experience
Chris Geraghty, Managing Partner & General Manager of 59club Asia is a seasoned operator having experience in hotel, resort, F&B, and golf contexts. Chris held General Manager positions for Troon Golf at world class facilities in North Africa, The GCC, and Southeast Asia.

Chris has a wealth of experience with 59club tools and resources having been a customer of 59club for many years prior to joining the Company at the end of 2024. Chris has achieved five gold flags as a customer of 59club and was recognized as Golf Manager of the Year for Asia in 2023, perfectly positioning Chris to support client venues throughout the region to maximize the value of working with 59club.