ASIAN GOLF INDUSTRY FEDERATION

Smartscore to Exhibit at 2026 PGA Show

PGA Show

Seoul, Korea: Smartscore Global has announced its participation at the 2026 PGA Show in Orlando, Florida, the world’s leading business event for the golf industry.

At next year’s gathering, from January 20 to 23, Smartscore will present its integrated golf eco-system, built around three core pillars: Golf Tech, Golf Platform, and Golf O&M.

In recognition of the company’s remarkable rise, SmartScore was last month bestowed with the Excellence in Innovation accolade at the 2025 Asian Golf Industry Federation (AGIF) Awards.

Yeom In-wook, Smartscore Global CEO, said: “The PGA Show represents the centre of innovation for the global golf industry, and it’s an honour to introduce Smartscore’s digital transformation solutions on this stage. As we continue expanding globally, we are committed to connecting golf course operations and golfer experience through one integrated platform.”

Smartscore continues to expand rapidly across Asia and will accelerate entry into North America, Japan, Australia, and Europe following the Orlando showpiece.

Smartscore currently powers over 500 golf courses and more than 3.7 million golfers worldwide with its all-in-one golf operations platform, connecting operational efficiency and golfer experience into a single digital workflow.

Within the Golf Tech category, Smartscore will highlight its ERP-based operations system, including GPS cart management, scheduling and tee-sheet control, payment and settlement features, caddie assignment, and integrated F&B operations. These tools streamline back-office workflows and support data-driven decision-making for course operators.

The Golf Platform category enhances the golfer journey through the Smartscore mobile app, offering digital check-in, scoring, round history, rankings, and community engagement – connecting pre-round, on-course, and post-round experiences into one unified platform.

Additionally, the Golf O&M category combines course maintenance expertise – including turf care, sustainability practices, and facility upkeep – with Smartscore’s digital decision-support tools. This enables golf courses to improve course-condition visibility, operational efficiency, and long-term maintenance strategy.

*Further details about Smartscore’s showcased solutions at the 2026 PGA Show can be found in the official Exhibitor & Product Directory at:
https://www.pgashow.com/en-us/show-info/exhibitor-list/exhibitor-details.smartscore.org-f4a65155-7764-47f4-8425-94a937e5e8c6.html#/

*Smartscore Global is an Executive Member of the Asian Golf Industry Federation.

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