ASIAN GOLF INDUSTRY FEDERATION

Tailor-Made Fit for Troon Invitational

Troon TM Pebble Beach 18 Green
The 18th hole at Pebble Beach.

Scottsdale, Arizona, United States: The Troon Partners Network, a division of Troon, has announced TaylorMade Golf as the title sponsor of the Troon Invitational at Pebble Beach, in a multi-year agreement for 2026, 2027 and 2028.

A Pro-Am and Am-Am style event, which takes place from February 17-22, 2026, will feature a four-day tournament that will combine first-class Troon hospitality with world-class golf at Pebble Beach Resorts, including the famed Pebble Beach Golf Links, and the Spyglass Hill and Spanish Bay Golf Courses.

“We are excited to announce TaylorMade Golf as the title sponsor of the 2026 Troon Invitational at Pebble Beach,” said Ryan Pensy, Vice President of Strategic Partnerships at Troon.

“This event offers an exclusive experience far beyond even bucket-list golf, while delivering luxury, competition, and unforgettable moments both on and off the course. TaylorMade is the perfect fit as our title sponsor and their participation will greatly enhance this annual event,” added Pensy.

The six-day, five-night TaylorMade Troon Invitational at Pebble Beach, will feature four rounds of golf (Pebble Beach, Spanish Bay and Spyglass), numerous hospitality and dining events and luxury accommodations at the Inn at Spanish Bay. 

The event centres on two formats, including a Pro-Am Division (one PGA Golf Professional and three amateurs per team), and an Am-Am Division (two amateurs per team).  

Each division will consist of a 72-hole event contested over four days, with the winning gross and nett teams crowned the TaylorMade Troon Invitational at Pebble Beach Champions, and receiving designated prizes and awards valued at over US$1,000. In addition, all participants in the four-day event will receive over US$750 worth of premium gifts.

Pensy added: “With nearly 300 participants, along with dozens of sponsors across multiple product and service categories, this event offers a first-class experience managed by the world’s largest golf and hospitality management company while centred at the heart of the world’s premier golf resort destination. We expect it will be a memorable week for everyone involved.”

*Troon is an Executive Member of the Asian Golf Industry Federation.

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