ASIAN GOLF INDUSTRY FEDERATION

Sandals Resorts Taps Troon’s Marketing Expertise

SandalsSt.LuciaGolfCountryClub low
Sandals’ St Lucia Golf and Country Club.

Scottsdale, Arizona, United States: Troon has entered a new sales and marketing collaboration with Sandals Resorts and Beaches Resorts that will further enhance marketing strategies and elevate the guest experience across the resorts’ golf destinations throughout the Caribbean.

The partnership will benefit Sandals’ and Beaches’ growing portfolio of golf resorts, including Sandals Ochi, Sandals Royal Plantation, and Beaches Ocho Rios in Ocho Rios, Jamaica; Sandals Emerald Bay in Great Exuma, Bahamas; Sandals Regency La Toc and Sandals Halcyon Beach in Castries and Sandals Grande St Lucian in Gros Islet, Saint Lucia.

As part of a joint strategy, Troon will identify advertising and marketing opportunities targeting golfers, including Troon Magazine and Troon’s digital and email marketing platforms.

Sandals’ golf resorts will appear on Troon.com, the Troon App and will be included in Troon Golf Vacations offers and packages.

In addition, full members of participating Troon Privé-managed clubs will also receive exclusive news about Sandals Resorts and Beaches Resorts through the Troon Privé Privileges programme.

To further elevate the golf experience, Sandals will also be outfitting all four courses within its golf portfolio with an expanded retail selection of Titleist and FootJoy products.

Products available to rent will include an assortment of men’s and women’s FootJoy shoes and sets of Titleist clubs with its industry-leading woods and irons, iconic Vokey Wedges, and Scotty Cameron putters, as well as its premium line of Tour golf balls available at Sandals’ practice facilities by late summer.

All-new rentals and retail merchandise will be available across all Sandals golf courses by fall 2023 through the new partnership with Acushnet Company.

Celebrated for its expansive golf offerings, Sandals and Beaches Resorts provide guests with transfers to select golf resorts and complimentary green fees to its four company-owned courses across three islands within the Caribbean, including two Greg Norman-designed championship courses.

Troon is an Executive Member of the Asian Golf Industry Federation.

Share with your Friends

View More Articles

Toro Showcases New Sprinkler Nozzles

Toro Showcases New Sprinkler Nozzles

Posted on February 11, 2024
Arizona, United States: Toro has debuted its latest advancement in golf course irrigation heads, the Performance Series ...

About AGIF

The Asian Golf Industry Federation (AGIF) is a non-profit organization dedicated to supporting all facets of the golf industry across Asia. Our members and partners involved in to advance sustainable practices and drive the industry’s growth. Join us in taking the next step towards a sustainable industry.

Contact

Asian Golf Industry Federation
3 Coleman Street,
#04-35 Peninsula Shopping Complex,
Singapore 179804
Chief Communications Officer
communications@agif.asia
Greenkeeping Education Manager
pkong@agif.asia
Membership & Administration Manager
membership@agif.asia

Connect With AGIF

Copyright © 2023 Asian Golf Industry Federation.
Asian Golf Industry Federation