San Diego, California, United States: AquaFuse by CMF Global, Inc, a world leader in revolutionising (HDPE) piping products which improve golf course performance and water efficiency, is continuing to expand and grow its business.
In the latest strategic step in the development of the AquaFuse team, Dean Chaltas has been appointed to the position of Director of Sales and Marketing.
He joins the company from being a Senior Product Marketing Manager at The Toro Company, where he was instrumental in driving sales in the Ag Business. Prior to that position he was a Corporate Accounts Manager, Golf Sales Manager, and Western Regional Sales Manager at Toro.
“We are elated that Dean is the new Director of Sales and Marketing. We look forward to putting his 36 years of irrigation industry experience to good use serving our customers, helping them find appropriate, cost-effective, and innovative solutions to their challenges,” said Joseph Fernandez, Executive Vice President of AquaFuse, a Full Business Member of the Asian Golf Industry Federation.
“He will also be a driving force behind some large AquaFuse initiatives, which will influence the brand to reach its full potential,” added Fernandez.
As the AquaFuse Sales and Marketing Director, Chaltas will oversee the company’s sales and marketing programmes. He will develop and design strategic sales objectives. He will also establish sales quotas, manage budgets, and evaluate sales performance.
“It is impressive to see what the AquaFuse team has accomplished over the past two decades. The combination of a comprehensive made in the USA product portfolio, industry leading AquaFUSION training, and a steadfast distribution network has positioned the company to become the clear choice to the clients we serve. I am honoured to join the team,” said Chaltas.
Chaltas’ vast experience in the irrigation industry will contribute greatly to the success of AquaFuse on many levels. His background includes golf course irrigation, agriculture irrigation, Res-Com irrigation, as well as in other areas such as, retail, wholesale distribution, and manufacturing.