Palm Beach Gardens, Florida, United States: PGA Golf Exhibitions has announced the first seasonal event of the PGA Show Connects 365-digital platform, the ‘PGA Show Connects Spring Kick-Off’, to be held online on April 14 at Virtual.PGAShow.com.
PGA Show Connects, an enhanced digital platform extension of the PGA Merchandise Show designed to connect the industry and grow business year-round, will be holding regularly scheduled webinars and seasonal digital events throughout 2021, leading to up to the return of the in-person show in January 2022.
The PGA Show Connects Spring Kick-Off on April 14 will present golf retail education sessions from 11 am to 2 pm (Eastern Time in US) and will feature exhibitor product showings and demonstrations from 10 am to 11 am, and 2 pm to 5 pm (ET).
A comprehensive marketplace of new and returning exhibitors and industry networking programmes also will be available.
Access and login information remains the same for previously registered 2021 Virtual PGA Show attendees. New PGA Professional and industry registration is also available at no cost at Virtual.PGAShow.com.
Golf retail education sessions are presented in partnership with the Association of Golf Merchandisers (AGM) and will include 2021 Merchandising Best Practices and Strategies to Support Digital Merchandising, Selling and Buying with RepSpark, a B2B e-commerce solution. Additionally, Golftec will present a custom club-fitting session and exhibitors will offer product solution sessions.
All registrants have access to numerous on-demand industry presentations including PGA education programmes, equipment education sessions by leading brands, Content of the Day sessions hosted by exhibitors and exhibitor special events.
PGA Show Connects users also can continually access fresh exhibitor, product and brand directories. Buyers can browse and shop the digital catalogues of various exhibitors, many with e-commerce functionality in their virtual showrooms, powered by RepSpark.
Callaway Golf, FootJoy and Titleist are Platinum Sponsors and Cobra PUMA Golf is a Gold Sponsor of the PGA Show Connects digital platform.
The PGA Merchandise Show, organised in partnership by Reed Exhibitions and the PGA of America, has been the largest annual global summit for the business of golf for more than 65 years.
The PGA of America is an Executive Member of the Asian Golf Industry Federation.