Wayne, Pennsylvania, United States: Golf Genius Software has announced a new programme with First Tee, a national non-profit organisation dedicated to helping kids build character strengths and important life skills through the game of golf.

Under the new programme, Golf Genius employees in the United States (including nearly 40 PGA Professionals on staff) will support First Tee chapters through volunteering, fund-raising, recruiting peers to get involved, and providing other forms of assistance based on the unique needs of each local chapter. 

For any money donated or raised by a Golf Genius employee for their First Tee chapter, Golf Genius Software will provide a matching gift of up to US$1,000 a year per employee. 

With nearly 50 US employees, this programme has the potential to deliver nearly US$100,000 to the First Tee network, which is comprised of 150 chapters throughout the United States.

“Our entire team feels fortunate to have benefitted from the rapid growth of our business,” said Chris Kallmeyer, Co-CEO of Golf Genius Software, a Full Business Member of the Asian Golf Industry Federation.

“We believe the time is right to launch a corporate social responsibility initiative that leverages the distributed nature and unique expertise of our team. We are delighted to support the First Tee mission to make a deep and meaningful impact on the youth of today and the leaders of tomorrow,” added Kallmeyer.

Jennifer Weiler, Senior Vice President of Network Relations at First Tee, said: “We appreciate Golf Genius selecting First Tee as a charity of choice. Their employees throughout the US will engage with our chapters by providing financial support as well as coaching assistance and other forms of volunteerism. Their involvement will be very beneficial to our network of chapters.”