ASIAN GOLF INDUSTRY FEDERATION

Saudi Golf Federation Establishes ‘Get into Golf’ Programme with Tadrees Holding

Walid Bahamdan of Tadrees Holding Majed Al Sorour
Walid Bahamdan, Board Member of Tadrees Holding, and Saudi Golf Federation CEO Majed Al-Sorour.

Riyadh, Saudi Arabia: Tadrees Holding, the leading company in the field of education in the Kingdom of Saudi Arabia, and the Saudi Golf Federation (SGF) have signed a memorandum of understanding (MoU), confirming their desire to jointly roll out a golf education and training programme, known as ‘Get Into Golf’, in partner managed schools throughout the Kingdom of Saudi Arabia.  

The programme seeks to implement golf coaching strategies across the Tadrees schools network and enrich the lives of Saudi youths. The programme will provide students with a sporting opportunity that is fun, engaging and instils in them lifelong social and athletic skills.

The programme will also establish an educational framework for physical educators within the Tadrees network to expand their knowledge base by providing them with additional skills and qualifications to enhance the diversity of their teaching and strengthen the company’s position as a market leader in education within the Kingdom of Saudi Arabia.  

“Our ultimate goal at the Saudi Golf Federation is to grow the game of golf, so the maximum amount of people are aware and can experience the benefits and value of the game. Working closely with Tadrees Holding is essential to delivering the tiered programme we strive to at Saudi Arabian schools,” said Majed Al-Sorour, CEO, Saudi Golf Federation and Golf Saudi, an Executive Member of the Asian Golf Industry Federation

As part of the agreement with Tadrees Holding, the Saudi Golf Federation will appoint a representative to act as the co-ordinator overseeing the roll out plan and to act as the liaison for communications between both entities. The Saudi Golf Federation will also loan free of charge SNAG (Starting New at Golf) coaching equipment to all schools within the Tadrees network, along with golf coaching education to the physical education teachers by way of the Federation’s ‘Train the Trainer’ programme, which will see qualified professionals assigned to provide assistance to ensure best practice and successful implementation. 

“Creating a strategic alliance with the Saudi Golf Federation, a forward-thinking and visionary organisation, is a natural progression in our continuation of developing a world-class and modern educational programme within schools and higher education,” said Walid Bahamdan, Board Member of Tadrees Holding. 

“Aligned with our vision, the skills and character development golf offers has a direct and indirect opportunity to support the Kingdom’s children and develop a culture of inclusion and excitement towards golf participation by providing children in our schools with golf uniforms, T-shirts, caps, giveaways and certificates of achievement,” he added. 

Golf Clinic Saudi School Children
Saudi youngsters taking part in a golf clinic.

The Saudi Golf Federation is also working with the Ministry of Education (MOE) to integrate its goals and support the development of new sports, skills, and careers at primary secondary and higher education levels. This will be delivered through a tiered, progressive educational programme through the physical educators by providing the training, equipment, and framework to conduct the foundation levels of golf introduction. 

Golf Saudi, a subsidiary of the Saudi Golf Federation, has also embarked on its own mass participation and education pathway to mobilise against meeting its targets of creating 3,700 jobs by 2030 and developing between 13,000 and 24,000 new golfers by 2030. 

The alliance between both parties fully aligns with the Saudi Golf Federation’s long-term vision and mission, with mass participation as a key pillar at the heart of it. Both the SGF and Tadrees Holdings are committed to providing access to golf via multi-level developments and promoting the game by creating interest and touch points throughout the Kingdom.  

As part of vision 2030, Saudi Arabia endeavours to provide students at schools, and particularly in higher education, a modern curriculum with a key focus on character development, as well as literacy, numeracy, and other skills.

The Saudi Golf Federation’s educational programme will integrate with existing Tadrees Holdings’ initiatives and both parties will strive to place golf within the sports curriculum.  

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