West Palm Beach, Florida, United States: Last week’s International Women’s Day (IWD) enjoyed a tremendous celebration, highlighting the importance of equality not as a women’s issue, but as a business issue.
This has prompted Women’s Golf Day (WGD) organisers to announce a series of new supporters who are putting their resources behind WGD.
Taking place on June 2, 2020 and now in its fifth year, WGD’s single-day global event has taken place in more than 900 locations, across 52 countries. Gender equality is essential for economies and communities to thrive so to celebrate these new announcements, WGD has introduced a special code, IWD20, that will give venues a saving of US$79.99, making an Official location listing free and Preferred listing only US$60.
Inspired by the campaign #EachforEqual, Elisa Gaudet, Founder of WGD, introduced ways that women who play golf can actively encourage others to use their voice to empower change. She said: “Collective individualism is the central theme of the IWD campaign, and this is exactly the thinking that has helped WGD grow across the world.
“We rely on countless individuals who all campaign to encourage others to participate as well as those people who have made a personal decision to get their clubs and venues involved. The people who make Women’s Golf Day happen are all individuals, but together we have one voice. Collectively we can make change happen.”
Momentum is already growing in the build up to June 2 with new partners coming on board to put their weight behind the campaign. These include Sky Sports who will be supporting with coverage across the coming months and Modest Golf Management, whose commitment to the female game runs across their business.
Mark McDonnell, Director at of Modest Golf Management, said: “Modest Golf Management is proud to support Women’s Golf Day as part of our on-going commitment to developing the women’s game. As far as we are concerned, the women’s market holds the key to the future of the sport, which is why we have been instrumental in bringing women into the tournaments we manage including The ISPS Handa World Invitational. We encourage any venue considering signing up to embrace this incredible worldwide movement and hold an event on June 2.”
WGD also has a new sponsor in SwingDish, ‘a female golf clothing brand for fashion conscious women with independent spirits’.