London, England: New data has revealed a surge in the number of females becoming involved in golf across Great Britain and Ireland.
Fuelled by an exciting group of female professionals, national media campaigns and the efforts of golf’s governing bodies, golf participation among women is on the increase, as the sport continues to work hard to attract new players to the game and convert them into membership.
Over the last decade, females have made up only approximately 14% of golf club membership in GB&I, lagging behind other European countries such as Germany, Austria and Sweden. But significant progress is being made according to new data from England, Ireland, Scotland and Wales.
In recent years, all of the amateur golf bodies in GB&I have put a renewed focus on attracting more women and girls to play and the latest participation figures are encouraging.
For example, Get into Golf, a national campaign supported by the amateur bodies, the European Tour, Ladies European Tour, the PGA, the Golf Foundation, The R&A and recently backed by Sky Sports, appears to be having an effect.
The Confederation of Golf in Ireland (CGI) is running its ‘Get into Golf programme for Women’ for a third year, with the average conversion rate into membership 60% in 2015.
In Scotland, over 100 clubs across the country are now running Get into Golf coaching programmes and 86% of the participants in 2015 were women.
In Wales, over half the participants in their ‘New2Golf’ beginner schemes are female (54%), with over 50% converting to club trial membership.
Meantime, across the border in England, their initiatives in 2015 attracted over 1,200 women to coaching and over 360 became club members. Five counties reported an increase in women’s membership and 15 counties saw an increase in girls’ memberships.
As well as the continued work of the golfing bodies, national campaigns such as the #ThisGirlGolfs video and positive support from high-profile figures and avid golfers such as Denise van Outen and Naga Munchetty are helping to change perceptions of the game once dominated by men.
A group of leading female GB&I professionals including Charley Hull, Amy Boulden, Pamela Pretswell and Rebecca Codd are also inspiring girls to pick up a club.
Major events in 2016 such as this week’s Ricoh Women’s British Open and the return of golf to the Rio Olympics next month will also provide opportunities to build on the work achieved and profile and celebrate women’s golf further, with the Solheim Cup – golf’s leading women’s team event – also returning to Scotland at Gleneagles in 2019.