Tech-Savvy Golf Fans in for a Treat

2016_Open_LogoFar Hills, New Jersey, United States: Fans of the 2016 US Open Championship will enjoy more ways to stay connected to the action at Oakmont Country Club via a dynamic suite of digital offerings released by the United States Golf Association (USGA).
“We are delighted to continue to use state-of-the-art technology, in concert with our partners at IBM, to bring golf fans all around the world inside the ropes to follow their favourite players at the 116th US Open,” said Diana Murphy, USGA President.
“In addition, our digital products continue to be enhanced for immediate access to the excitement at Oakmont and the other USGA events supporting the US Open and the Pittsburgh community.”
Among the numerous enhancements designed to boost fan enjoyment is the updated US Open mobile app with groupings and starting times. With support from technology provider IBM, the app features an interactive map that can be customised via advanced search and GPS functionality.
The locator feature provides fans with the capability to find their favourite players on the course, as well as points of interest and amenities such as grandstands, concessions, restrooms, merchandise and Wi-Fi zones.
The locator also features a first-of-its-kind PlayCaster, which leverages current scoring data and pace-of-play information to forecast where a player will be on the course at any given time during the round.
While fans around the world can use the official US Open app for detailed scoring and inside-the-ropes live action, the app’s new features will elevate the on-site spectator experience, allowing fans to better navigate the course and plan their day.
“We’re using advanced technologies and innovations, including predictive data analysis supported by the IBM Cloud, to bring real-time scoring, shot data, hole insights and high-definition live video streaming to golf fans’ fingertips,” said Noah Syken, Vice President of IBM Global Sponsorships.
“Today’s tech-savvy golf fans expect to know about every shot of the US Open – whether they are in their homes, on the run or at Oakmont Country Club.”
Complimentary Wi-Fi will be available to fans in all grandstands and designated Wi-Fi zones located at US Open Spectator Square, Gate 2 and the 16th tee food court.
The USGA will also utilise beacon technology to deliver location-based alerts to fans via the US Open app. Those who have opted in may receive notifications about exclusive events, merchandise offers and memorable moments at Oakmont.
“Through emerging technology and curated experiences, we are providing spectators a way to connect to the US Open like never before,” said Amanda Weiner, USGA Assistant Director of Digital Media. “Whether utilising the app’s new features or keeping up to date via real-time scoring, live video and highlights, fans will be both entertained and informed.”

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