Nike Athlete McIlroy Sets Unconventional On-Course Tone

Nike_LC3_LE_5_native_1600 LOWMassachusetts, United States: A bold Swoosh and bright colour highlight the limited edition Nike Golf Lunar Control 3 shoe.
When Rory McIlroy stepped onto the first tee for his final round at last week’s Deutsche Bank Championship, the Nike Golf athlete looked to disrupt the status quo with both his swing and his shoe: a limited edition Nike Lunar Control 3.
“We set out to be disruptive with this shoe,” said James Arizumi, Nike Golf’s Design Director of Footwear. “We challenge the status quo by placing the Swoosh on top of the shoe in the toe area, instead of on the side.”
The aforementioned Swoosh appears in metallic silver, set against a bright orange and white upper, which also employs Flywire technology for adaptive lateral support.
Additionally, the Nike Lunar Control 3 boasts a wide base for stability that allows the athlete to maintain contact with the ground for as long as possible through ball impact.
The shoe’s carbon fiber mid-foot shank offers lightweight stability while its mid-sole features full-length Lunarlon foam that delivers lightweight, responsive cushioning.
Seven spikes and additional traction elements prevent slipping and retain the control needed to generate power and speed.
Nike Golf is a Full Business Member of the Asian Golf Industry Federation.

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