Malaysian Company Broadens its Base

Heritage Links President Jon O’Donnell signs a joint-venture agreement with MST Golf Chief Executive Ng Yap.
Heritage Links President Jon O’Donnell signs a joint-venture agreement with MST Golf Chief Executive Ng Yap.

Kuala Lumpur, Malaysia: Malaysian golf services company MST Golf has joined forces with American-based golf course construction company Heritage Links.
Under the banner of Heritage Links MST, the new company is a joint-venture partnership that will offer golf course construction and project management services throughout Asia.
A joint statement from MST Golf and Heritage Links said: “Both companies are established in their respective sectors of the golf industry. The combined expertise of the two companies provides Asian golf developers and existing golf course owners with a new solution for turn-key golf services that now include all phases of golf course construction and renovation.”
MST Golf, based in Kuala Lumpur, provides a full range of integrated services.  With the slogan ‘Everything Golf’, their services include retail, wholesale, driving ranges, teaching academies, corporate merchandise, event management and golf vacations.
Established since 1989, MST Golf has become a significant regional player with distribution and sales channel infrastructure established to cover Southeast Asia.
While its corporate head office is in Kuala Lumpur, it also has offices in Singapore, Bangkok in Thailand and Ho Chi Minh City in Vietnam.
At the core of the company is the largest golf retail chain in Malaysia. Among others, MST Golf is the long-time merchandise licensee for the PGA Tour and LPGA in the region.
An MST Golf spokesperson said: “Leveraging on our knowledge of the Asia business environment and culture, MST Golf is extending its golf service portfolio to include golf course construction and project management through its partnership with Heritage Links.”
Heritage Links, based in Houston, Texas, has been involved in numerous well-known golf course construction projects, including the building of Liberty National in New Jersey, the renovation of the Blue Monster Course at Trump National Doral in Florida, and the construction of Chambers Bay in Washington State, site of this week’s US Open.
“Heritage Links MST will be devoted to the project management of course construction, renovation and rebuilding projects,” said the statement.

Related Articles

We hope that you enjoy and value the information provided by the AGIF on our website and via our other multi-media channels. As a not-for-profit organisation, the AGIF relies largely upon membership dues to fund its operations. This is especially true during the Covid-19 period. AGIF Membership also has its privileges. In joining the AGIF, you will have the opportunity to publicise your brand and activities and participate in the Federation’s educational events at discounted prices. We welcome you to join the AGIF. In doing so, you will be supporting your brand and the industry. For more information, please see Membership Benefit page.