Hong Kong Open Sponsorship Boost

Hong Kong: Amundi, an asset management company with US$1,100 billion AUM worldwide, has extended its relationship with the European Tour after renewing its support of the Hong Kong Open.
Amundi, which recently celebrated its fourth year in partnership with the Alstom Open de France, will once again be a Premier Partner of the Hong Kong Open, which is due to take place from October 16-19 at the Hong Kong Golf Club.
Co-sanctioned with the Asian Tour, the Hong Kong Open has a rich history. The tournament was first staged in 1959 with Asian greats Lu Liang-huan, Chen Tse-ming and Kang Wook-soon among the distinguished players who have tasted victory at the Fanling venue.
Zhong Xiaofeng, Chief Executive Officer, North Asia, Amundi, said: “We are glad to participate again in the Hong Kong Open, an emblematic tournament on the global golfing calendar. The event represents the extension of Amundi’s corporate sports sponsorship to Asia, where it has a strong presence for over 30 years.
“The Hong Kong Open symbolises the highest level of professionalism in the region that also reinforces Amundi’s corporate values in providing high quality financial services to our clients.”
Keith Waters, Chief Operating Officer and Director of International Policy, European Tour, said: “It’s a great pleasure to welcome Amundi back to the Hong Kong Open. As a Premier Partner to the event, Amundi is an important sponsor and we are delighted to be once again working alongside such a strong brand.
“The European Tour and Amundi both perform on the global stage, a fact illustrated by our agreements with them at both the Alstom Open de France and Hong Kong Open.”

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