Beijing, China: The core population of golfers in mainland China continues to grow as does the output value of golf products.
These are among the key findings from Research and Investment Prospect of China Golf Industry 2014-2018.
Feng Shanshan conducts a clinic for Chinese juniors during a visit to Mission Hills last year.
The survey offers an analysis on the golf industry in the following aspects: market scale, golf market supply and demand, regional competition and business performance of major golf clubs.
It says it makes predictions on the golf industry, ‘so as to let related enterprises know this industry better and offer decision-making references for investors’.
Currently Chinese golf product enterprises are primarily concentrated in Guangdong, Zhejiang, Jiangsu and Shanghai.
In 2013, the report said, the output value of golf products in China generated CNY6.4 billion (about US$1.02 billion), increased by 10.34% compared with CNY5.8 billion (about US$930 million) in 2012.
Meanwhile, in 2012, the number of core golf population in China continued growing. Chinese core golf population totalled 386,000 in 2012, a year-on-year growth of 7.8%.
While it can be calculated that the core golf population approximately accounts for 35% to 42% of total golf population in China, thus it is estimated that China has total golf population of between 920,000 and 1.1 million.
As the increase of Chinese incomes and the rise of people’s living standards continues in the next several years, the golf population will maintain a growth rate of about 12%.
Golf product industry production scale also will be further expanded.
